This year, for the first time, the average earnings of the 120 major-college football coaches hit $1 million, a USA TODAY analysis finds.

I'm sure the sports econ guys are already all over this, but for a casual observer like me, this is really neat.

USA Today has a detailed report on college head football coach compensation. My buddy Ravi writes, "Hit the "Click Here" near the top of the article for an interactive spreadsheet with salaries AND CONTRACTS for all the Division I-A college football coaches. Lots of surprises - who'd have guessed Joe Pa would be on the bottom end of the list?" (Note: requires Macromedia Flash.) Stoops is on top, of course, at $3.62m. Auburn's Tubberville is way up there, too, and that's before his recent extension. A&M's new hire, Mike Sherman, will be at $1.8m. There is an option for dollars per win, too.

Ladies and gentlemen, start your regressions.