November 09, 2007
Fisking Diana Nyad

Diana Nyad, the business of sports commentator for "Stateplace," offered some thoughts about MLB's revenue growth on this morning's program.

Diana Nyad: It is totally surprising. In the last four years, the NFL has grown by about 25 percent a year, which sounds right. Baseball's grown by 50 percent a year. ...

And attendance at an all-time high. One of the reasons is that they're starting to build these, you know, urban ballparks -- St. Louis and San Diego are great examples. You know, there are these beautiful retail stores. You go out for the experience, not just the ball game itself.

Two franchises out of 28 get new ballparks and that somehow makes's the industry's revenues grow 50% per year for four years. Doubtful. Revenue generated by MLB Advanced Media is more likely (HT to JC Bradbury for the link).

[Nyad:] And what's happened is that that kind of money by the big teams, you know, was forced a few years ago into revenue sharing. And that's why this year, we've seen the intent of that revenue sharing come to life. Just as a . . . you know, I'm not a huge baseball follower, but it was great for me, and I think a lot of people, to see the Diamondbacks, the Cleveland Indians and the Colorado Rockies instead of the perennial big-money teams. So like, the whole country now has some reason to hope that their Pittsburgh Pirates, their Baltimore Orioles, their Seattle Mariners, might make it up to the big show.

It's not at all clear that competitive balance has increased and, if so, that revenue sharing is responsible. See John Palmer on The Sports Economist.

Jagow: [B]aseball's economic health is pretty good right now. Are the managers going to see any of it? Because we hear about Joe Torre signing a big contract with the Dodgers, but I understand that the salaries for other baseball managers are quite low compared to other sports.

Nyad: You're right. I was actually shocked, I had no idea -- half of the managers out there make less than $1 million a year.

I bet managers have relatively low MRP. Few fans probably come to see a specific manager. Although they are frequently fired for team performance, managers probably have small effects on the number of games a team wins. I'm not even sure how much difference there is in strategy across managers. Managers' biggest effects may be in how they manage players' egos and personalities.

[Nyad:] Now, we might say, "Well, that's a lot of money. Good, that's what they should be making, not these $10 million a year, give me a break."

She doesn't use the word players, but I assume that's the $10 million dollar a year reference. Demand for players is a derived demand; player salaries are driven by team revenues (see above).

[Nyad:] But the truth is, the baseball managers, they work like dogs. I mean, from the day the season ends, they're over in Japan recruiting, they're getting ready to bid for those free agents, which'll start next Tuesday.

Really? I've never heard that managers recruit a la college basketball coaches. I think she's confused managers with general managers, though I'm not even sure how much time they spend scouting and recruiting in Japan.

[Nyad:] And you know, Ozzy Guillen of the White Sox says, "We are grossly underpaid."

Boo hoo.

[Nyad:] I think a huge reason is the college game. There's no Major League manager who's looking to say, "Eh, I think I might go manage Arizona State next year." There's no crossover at all with the college game ...

A reasonable point, at the margin.


Posted by E. Frank Stephenson at 08:47 AM in Sports

The statesman who should attempt to direct private people in what manner they ought to employ their capitals would not only load himself with a most unnecessary attention, but assume an authority which could safely be trusted, not only to no single person, but to no council or senate whatever, and which would nowhere be so dangerous as in the hands of a man who had folly and presumption enough to fancy himself fit to exercise it. -Adam Smith

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